Willie Nelson Launching Own Brand of Cannabis Strains and Stores
County-singer and activist Willie Nelson has announced plans to launch a chain of recreational cannabis stores around the United States, which will feature his own brand of cannabis strains and smoking accessories. The new line will be labelled Willie’s Reserve.
“Willie has spent a lifetime in support of cannabis, both the industrial hemp side and the marijuana side”, says Willie’s Reserve spokesperson Michael Bowman. “He wants it to be something that’s reflective of his passion. Ultimately, it’s his. But it was developed by his family, and their focus on environmental and social issues, and in particular this crazy war on drugs, and trying to be a bright light amongst this trail as we’re trying to extract ourselves from the goo of prohibition.”
Bowman continues; “Really he wants it, at the end of the day, to envelop what his personal morals and convictions are. So from the store itself to how they’ll work with suppliers and how things are operated, it’s going to be very reflective of Willie’s life.”
Willie’s Reserve cannabis is expected to be available by early 2016, with the goal of placing the product in lcoations where cannabis is currently legal, and expanding as more states legalize the plant.- TheJointBlog